Telecommunications giant, Vodafone Ghana is partnering Roverman Productions, Ghana’s biggest theatre platform, to give customers an avenue for entertainment whilst entrenching itself as a caring brand.
The theatre arts have become an integral part of the Ghanaian psyche – consistently bringing excitement to many a Ghanaian home whilst providing a window into lessons from everyday life.
Vodafone views the partnership as one that should hopefully enhance its brand visibility whilst attracting more customers. As headline sponsor, Vodafone is looking forward to treating customers to intriguing plays while growing Ghana’s creative arts industry.
Speaking on the partnership, Yolanda Cuba, Chief Executive Officer at Vodafone Ghana noted that over the years, Roverman has held the country spellbound with dynamic plays that have brought entertainment, giving hope and empowerment to Ghanaians.
“Vodafone is delighted to set the tone for another set of riveting stage plays by Roverman productions. We are excited that our partnership will bring entertainment and transformation to our society and certainly to our customers. It is our expectation that these performances leave an unforgettable mark in the minds of Ghanaians and spur them on to greatness.”
The first of the series of drama productions, titled ‘Blackmail’, has begun enjoying great patronage at the National theatre.